Services
Most businesses come to me because one thing feels broken: the books, the website, whether AI can even find them, the way an order moves through the shop. Each of these is a discrete build with a clear start and finish. You commission it, I hand it over, and it's yours to keep. No retainers, no hours on a meter.
A structured read on where the business actually stands: the books, the systems, the owner-dependency, the things a future buyer will scrutinize. Start with the free fifteen-minute version, or have me run the full diagnostic.
Can AI search find and recommend your business? A fixed-scope audit of what the engines actually see, the fixes that make you visible, and a measured number you can re-test, not a vibe.
The backend that makes a business run without you: clean books, documented systems, single points of failure designed out. A scoped build with a defined end, never an open retainer. The systems we build belong to you.
For owners with a sale on the horizon. The focused push to make a business transferable: documented operations, financials a buyer can diligence, and the key-person risk designed out. Built to hand to your broker, CEPA, or a buyer's diligence team.
For the situations that don't fit a box: a platform migration, an inventory mess, a transition nobody planned for. We scope it together. This is also where website and e-commerce builds live when getting the storefront right is part of getting the operation right.
Also
Clean, fast sites you own outright, custom-built and hosted on Cloudflare, with Shopify for online stores. From $2,500, built to be found by AI search.
GEO / AI-Visibility Audit
More and more buyers ask ChatGPT, Gemini, or Google's AI for a recommendation before they click a single search result. If the engines can't read your site, or read it wrong, you're invisible at the exact moment someone's deciding. Most small-business sites are: the content is locked in images, the structured data is missing, the AI crawlers are blocked at the door.
The audit finds out where you actually stand, fixes what's fixable, and hands you the part most "audits" skip: a measured number you can re-test. Most audits give you a score the engines quietly change next month. I give you a number with a confidence interval and the specific levers that moved it, so a quarter later you can prove it worked.
Every audit · $1,500
With measurement rigor · $2,500
Baseline audit$1,500
+ Measurement rigor (the real one)$2,500
Quarterly re-measure$750–1,000
How builds work
What you're paying for is the judgment about what your business actually needs, and a finished result you own, not the hours of work the tools now do in minutes. So every build is scoped to the outcome we agree on and quoted upfront, with a clear start and a clear finish.
I don't sell hours, and I don't do open retainers. Each build is scoped to the outcome we agree on and quoted upfront. The GEO audit is fixed ($1,500 / $2,500); website builds are quoted by scope (see the Website Design page for ranges); the Operations Build and Sale-Readiness work are scoped to what you're actually dealing with. On our first call we'll land on the right number, with a clear start and a defined finish.
A free thirty-minute discovery call. No deck, no pitch. We talk through where the business is, whether the work is a fit, and what the build would actually cover: start, finish, and what you'll own at the end.
A note on case studies
Most of my completed work so far is operations and website builds (Jersey Girl Soap, and a handful of others), plus a live GEO rebuild I can walk you through. The exit-readiness graduations are in progress now, and I'll publish them here as they close. I'd rather show you real ones than dress up the work I've done.
Start with a free thirty-minute call. We'll talk through where your business is and which build is the right place to begin. No pitch, no obligation.
